Panelists from “Effectively Leveraging Your Energy Efficiency and Sustainability Story” (left to right): Rick Marsh, Industrial Energy Efficiency Network; Heidi Smith, TVA Sustainable Community Program; Cortney Piper, Piper Communications; Adam Kustin, Shelton Group
Everyone is talking about energy efficiency, but does the consumer really care?
If you’re reading this, you understand that sustainable business practices could mean big things for Tennessee. Here’s a fact to support that: Tennessee industry could save 2000–4000 gigawatts of energy annually through efficiency measures (that’s 8% of total state use).
So efficient practices could mean big things, but does anyone really care? The short answer is yes, more and more consumers care. So, your business should care too.